Beauty Crush: Jergens New Shea Butter Formulas

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Hi B&B friends! I’m sharing my latest beauty crush with you, and this time around it involves one of my beauty staples: lotion!

Jergens® Skincare is partnering with none other than the super-fabulous actress Taraji P. Henson, who stars in ABC’s hit show Person of Interest, to celebrate the launch of their new Shea Butter formulas. It’s no secret that I’m a total lotion addict, so as soon as I heard this news, I was itching to give the new formulas a try. 

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I was fortunate enough to receive a bottle of the lotion for review and I’m impressed. It left my skin glowing but not sticky and it has a soft fragrance. I love that this formula doesn’t just moisturize your skin, but it was created to condition and improve skin’s resiliency by helping it retain moisture by enhancing the performance of skin’s own moisture barrier. One of the biggest things that stood out about this product is the significance of its limited edition Celebrating Women’s Radiance™ packaging. 

Shea Butter is nicknamed “Women’s Gold” and Jergens® Skincare is pledging a donation to the Global Shea Alliance, a non-profit association that seeks to empower more than 16 million women who collect and process Shea nuts across Africa. This effort is a part of their ongoing celebration of women’s radiance and the proceeds will go toward building a warehouse to store shea nuts for producing Shea Butter. 

By using Jergens® Shea Butter Moisturizers, you share in the secret of “Women’s Gold” and directly impact women halfway across the world. I’m very moved by this campaign and commend Jergens® and Taraji P. Henson for supporting this empowering cause for the women of West Africa.

Check out the video below, which was narrated by Taraji, to learn more about how Shea Butter is impacting their lives.

I’m a longtime fan of Jergens Ultra Healing lotion, but this might become my new go-to formula. Plus, I’m always down to support a cause that empowers women.

Have tried the new Jergens Shea Butter products?

Disclaimer: I was sent a sample of this product for review. All opinions are my own.

Ciao Bellas,